COVID-19: The Pandemic that Pushed Amazon

We’re four months into 2020 and, if you ask most people,…


Hey, Alexa? Optimize My Amazon Content for Voice Search

Smart speakers are one of the fastest-growing device…


Amazon Cracks Down on Product Titles: Only to Backtrack Days Later

Sellers were in an uproar after receiving word that…


Content is Critical: The Significance of Compelling Copy in eCommerce

81% of all purchasing decisions are made up of items on…


Amazon Advertising: No Longer an Option

As digital advertising continues to grow, having a budget…